“[Interview] How to Move the Needle in Your CRE Business”
by Justin Lamontagne with Bo Barron

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I don’t remember when I started listening to podcasts, but they have had a huge impact on my life and my business.

I listen to them when I’m working out. I listen to them when I am traveling. In my constant desire to learn better ways to do anything, podcasts feed my mind.

CRE Elite Podcast Interview

More than that, experts in every field are podcasting now. That means you can learn just about anything, from the best, for free! If you are a business owner, entrepreneur, or in sales of any kind, I believe you should be spending more time listening to podcasts than music or anything else.

And with iTunes and smartphones, it has never been easier to consume great information from experts.

Recently, I was on a call with John Lee Dumas, the super successful creator of Entrepreneur on Fire Podcast. He was sharing with me that his brother-in-law is a CRE broker who has a podcast called CRE Elite – Broker to Brokers.

The premise of the show is Justin Lamontagne interviews top-producing CRE brokers from every state. In those interviews, he pulls best-practices, tips, and tools from these brokers. And shares them with you. For free.

This is the only podcast of its kind for CRE that I’m aware or, and a must listen. You can find out more at his website or on iTunes.

I reached out to Justin as he had not covered a CRE professional from Kentucky, share my story with him, and offered to by his Kentucky interview. He graciously took me up on the offer, and you can listen to our interview above.

Then I started going through his previous guests, and it was filled with some of my favorite people in commercial real estate. Here are some episodes I recommend:

  • Indiana – Steve Martin – A family affair
  • California – Brad Umansky – Writing the “book” on CRE
  • Texas – Coy Davidson – Social media and CRE
  • Featured Episode with Rod Santomassimo – A talk with a CRE coach, author, and broker
  • Georgia – Michael Bull, CRE broker and host of the CRE show

I highly recommend this podcast to you – these are some of the best of the best sharing their best-practices with you.

Here are Justin’s notes on our interview:

In this week’s episode of Commercial Real Estate Elite: Broker to Brokers I visit the great state of Kentucky and talk to a fascinating CRE expert in Bo Barron. Bo’s got a pretty cool story. He served five years in the Marine Corps and then rolled into the business as a 3rd generation commercial broker in his market. He spent over 10 years in the field as a broker, owner, and corporate executive with Sperry Van Ness. He then transitioned into commercial brokerage coaching through The Massimo Group who’s founder, Rod Santomassimo, I had the pleasure of interviewing in CRE Elite Episode 22.

The passion Bo has for coaching comes through loud and clear in this talk.  And I appreciated his comment about how too many brokers approach this business like a hobby. This work deserves to be treated like what it is, a business. Your own business. We then spent a bit of time talking about Bo’s experience working with his father and how, as a new broker, what it was like to be “afraid of the phone” and the lessons he learned in humility and truly earning the title of an expert.

Bo mentioned “moving the needle” a couple times in this talk. And that’s what he’s all about, focusing on best practices and figuring out ways to impact the market and do your job the right way.  Maybe I’ve said this before because I just get so excited about each of this interviews, but this is such a valuable talk. And towards the end of the interview Bo dropped one of my absolutely favorite lines since starting this show. He said, “Emotions dropped out of school in 3rd grade and they’re stupid”. Listen to it in the context of our talk and you see how wise that comment is and how you can apply it to your own practice.

Anyways, I’m obviously a fan so I hope you enjoy this talk as much as I did.

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