Join us for an engaging, educational and fun roundtable with the CRE Social Media Breakfast Club!

We will be discussing the power of social media with true stories of success and failure.  Learn about all aspects of social media with real-life examples, discussion and debate.  Come learn how these CRE joe’s have used social media to expand their network and grow their business brands…and how you can too!

With special guests:

Hosted and Sponsored by Matthew Smith and RealNex!

Date: January 21, 2015
Time: 12:00 p.m. Eastern
Event: CRE Social Media Breakfast Club - Free Webinar
Topic: CRE Social Media Breakfast Club - Free Webinar
Sponsor: RealNex
Public: Public
Registration: Click here to register.

Increase your Prospecting Effectiveness by Utilizing these 11 Triggers

When an emotion is triggered in your brain, your nervous systems responds by creating feelings in your body (what many people refer to as a “gut feeling”) and certain thoughts in your mind. ~ Mary Lamia, Ph.D., clinical psychologist

From 2002 – 2004, I was stationed in Georgia.  One day, a door to door salesman came to our door selling a “world-changing” vacuum cleaner.  The first thing he did was offer me a free hat because I had opened the door.  He then went into his pitch.  I politely interrupted telling him we weren’t interested.

Maximize your prospecting with emotional triggers

Maximize your prospecting with emotional triggers

He then asked me a second request.  Would I allow him to give me a demonstration?  If nothing else, he would clean part of our house for us.  I said yes.

One hour later, he was still in my home.  Truth be told, I’ve never been more impressed with a vacuum cleaner.  The only thing that kept me from buying it was it was very expensive.  We simply didn’t have the money.

This salesman did a fantastic job using emotional triggers to get a desired result from me.  And it worked…almost.  Emotional triggers fall in the realm of evolutionary psychology.  Essentially, triggers are events and tactics that “trigger” certain emotions.  If you understand emotional triggers, you can use them to your advantage.

Wow!  Because of the overwhelming demand and the fact that the first session filled up so quickly, we have decided to open a second session of the free webinar:  “How to Thrive as a New to Business Broker”

Free Webinar:  Join me and Rod Santomassimo, founder and president of the Massimo Group, as we share the keys to thriving in Commercial Real Estate as a new to the business broker.  In this webinar, we will show you:

  • Keys to success for new to business brokers
  • What it takes to create a solid start to a prosperous career
  • Specific strategies and tactics that will help you generate early income

This webinar is guaranteed to give you actionable tactics you can immediately apply to your business.  If you are a new to the business broker, or the broker/owner who employs them, you want to be on this webinar.

Plus, we will be announcing two special offers to attendees.

Join hundreds already registered for the call, and I look forward connecting with you soon!

Date: January 23, 2015
Time: 3:00 pm Eastern
Event: 2nd Session | Free Webinar: How to Thrive as a New to the Business Broker
Topic: How to Thrive as a New to Business Broker
Sponsor: The Massimo Group
Venue: Live Webinar
Public: Public
Registration: Click here to register.

Free Webinar:  Join me and Rod Santomassimo, founder and president of the Massimo Group, as we share the keys to thriving in Commercial Real Estate as a new to the business broker.  In this webinar, we will show you:

  • Keys to success for new to business brokers
  • What it takes to create a solid start to a prosperous career
  • Specific strategies and tactics that will help you generate early income

This webinar is guaranteed to give you actionable tactics you can immediately apply to your business.  If you are a new to the business broker, or the broker/owner who employs them, you want to be on this webinar.

Plus, we will be announcing two special offers to attendees.

Join over 150 already registered for the call, and I look forward connecting with you soon!

Date: January 23, 2015
Time: 1:00 - 2:00 pm Eastern
Event: Free Webinar: How to Thrive as a New to the Business Broker
Topic: Free Webinar: How to Thrive as a New to the Business Broker
Venue: Live Webinar
Public: Public
Registration: Click here to register.

Webinar:  I am excited about being the presenter during tomorrow’s webinar hosted by Matthew Smith of RealNex featuring the Massimo Group – History is a Great Forecaster – Identifying Future Income Opportunities.  In this webinar you will learn:

  1. Methods of collecting historical data
  2. How to use tools already at your disposal to become the recognized expert in your market
  3. How to use historical transactional data to identify trends
  4. How to use market data to close for more meetings

Join over 500 already registered, and I will see you tomorrow!

Date: January 14, 2015
Time: 3:00 - 4:00 pm Eastern
Event: Free Webinar: History is a Great Forecaster of Future Income Possibilities
Topic: History is a Great Forecaster - Identifying Future Income Opportunities
Sponsor: RealNex
Venue: Online Webinar
Public: Public
Registration: Click here to register.

8 Reasons a Coach Can Accelerate Your Personal Development

“Clock in – let’s go to work!” ~ Bobby Grant

I ran cross country and track in high school.  I was active duty Marine Corps for 5 years, 2 months, and 4 days (who’s counting?).  In the ten years I’ve been out, I’ve gone through spurts of working out.  Nothing has prepared me for this.

couple woman man exercising workout

One of my personal development goals for 2015 is to work out with a personal trainer 2 times a week.  I’ve never done this before.  I’ve been active my entire life.  I know how to work out.  However, I want to get in the best shape of my life.  I want to be able to out-play my 3 kids.  I want to become the best version of myself and maximize my effectiveness.  I want to be healthy for as long as possible.

I love when my trainer says the quote above.  It motivates me.  It reminds me that the breath I’m trying to catch can be caught later.  I’m there to work.  After just a couple workouts, I regret that I haven’t worked with a trainer sooner.

You may be thinking, “I don’t need a trainer/coach.”  Consider this.  The elite in any industry have coaches.  Obviously, all elite athletes have coaches.  Did you know that most of the CEO’s for fortune 500 companies have coaches?  The best of the best rely on coaches.  They relentlessly pursue personal development.  It is the mediocre and average who think they don’t need it.

How You Can Use the 7 Levels of Personal Development to Become More Valuable

You will be the same person in five years as you are today except for the people you meet and the books you read.  ~ Charlie “Tremendous” Jones.

I love this quote.  I was listening to Tony Robbins this morning while working out, and he said something to the tune of, “If you want to make more money, become more valuable.”  This is what I’m talking about when I write about personal development.  How can we become more valuable?  In our careers?  In our relationships?  In life in general?

Photo by iStock.com

Photo by iStock.com

I may have told this story before, but my 2nd grade teacher changed my life.  I used to cut up my worksheets and send notes to the girls in class.  Mrs. Hastings moved my desk behind hers separating me from the rest of the class.  She then pulled the best out of me.  She introduced me to what achievement felt like, and I liked it!

The Marine Corps introduced me to what excellence felt like.  They demanded it.  Boot camp was the first time I experienced a culture of excellence.  Until then, I’d done just enough to achieve and meet expectations.  Exposure to the Marine culture taught me how to dream about what was possible.  I’m so thankful to have had that experience.  It unlocked a passion in me for personal development – or becoming more valuable.

Why Intentionality Could Be the Most Important Factor in What Matters

I’ve missed you all.  Last year, when I left commercial real estate for the excitement of food safety, I knew my blog would change.  I wasn’t sure what I had to write about.  My posts have always flowed from my life.

Photo Credit - iStock.com

Photo Credit – iStock.com

Additionally, I wasn’t sure how my new role at a new company would play out.  I can tell you that it has been awesome.  We are disrupting a $3 billion dollar food safety industry and having a blast doing it.

But I have missed blogging.  I’ve missed having a place to clarify my thoughts.  I’ve missed engaging with you.  So this year is going to be different.

I heard Michael Hyatt say something this week that has stuck in my mind.  I can’t shake it.  It is the perfect thought to channel through your mind as we start a new year.  He said:

You never drift anywhere that is worthwhile.

Think about that.  The idea of being at sea with no force of direction.  You are just at the behest of the current.  The opposite of drifting is being intentional.

Join the Massimo Group on June 25th at 1pm EST for another Massimo Group webinar focused on you making the most of our improving commercial real estate market.

The Massimo Group is North America’s leading commercial real estate consulting and coaching organization, maximizing the income of those servicing the commercial real estate industry.

This month Rod Santomassimo, founder and president of the Massimo Group, will be interviewing Massey Knakal chairman, Bob Knakal, who will be discussing the land and development market in New York City. Specifically, Mr. Knakal will be addressing the market in the Manhattan submarket, which is arguably the hottest market currently in the U.S.

Within the past 3 years land values have doubled and even tripled in some neighborhoods and first time buyers from around the country and around the globe are pouring into the market in search of a piece of the action. Mr. Knakal will discuss who is buying, who is selling, why the market has exploded and how long it is expected to last.

Mr. Knakal and his team have sold 16.1 million buildable square feet of development sites in New York City having an aggregate value of approximately $4 billion and we look forward to him sharing his perspectives with us.

Date: June 25, 2014
Time: 1:00-2:00 p.m EST
Event: Webinar: New York Land and Development Opportunities - The Hottest Market in the U.S.?
Sponsor: Massimo Group
Public: Public
Registration: Click here to register.